Digital Minds Group announced as a 2025 Google Excellence Awards Finalist

Lija WIlson
November 4, 2025

Digital Minds Group named as a 2025 Google Agency Excellence Award Finalist.

We’re thrilled to share that our agency has been named a finalist in the three categories this year in the Australia/New Zealand at the 2025 Google Agency Excellence Awards.

“Being named in the Google Excellence Awards for not one .. but three categories this year is an amazing recognition of our team’s dedication to innovation, transparency and results-driven marketing. This is particularly exciting for us with such focus in our industry on the changing landscape for media and creative with AI impacts.

It’s a proud moment for Digital Minds Group and our partners who trust us to lead their growth.” said Lija Wilson, Head of Marketing & Growth, Digital Minds Group.

About the Awards

The Agency Excellence Awards spotlight top-performing agencies around the world who not only deliver exceptional results with Google Ads but also redefine what’s possible with AI-powered marketing.This recognition celebrates innovative thinking, strategic excellence, and outstanding use of Google’s

advertising products. 

The finalists represent the best of what’s next in marketing.

“This year, the standard of submissions for the Agency Excellence Awards was truly outstanding. The finalists we recognise represent the pinnacle of performance and a continuous commitment to driving excellent results for advertisers,” said Aaron Boekestein, Director, Ads Partnerships, Google.

The awards recognise outstanding agencies across nine categories. Digital Minds Group have been named as a Finalist in the following categories;

Online Sales: Celebrating campaigns that optimize real-time performance with solutions like Performance Max and broad match to drive e-commerce success and uncover new opportunities.

AI Excellence: Honouring the leaders of AI-powered ads who are setting the industry’s benchmark for innovation.

International Growth: Celebrating campaigns that successfully expanded businesses and achieved sustainable growth beyond borders.

Congratulations to all involved!

For more information on our work and how we can support marketing for brands domestically or globally, please contact our team.